16 April 2015 ~ 0 Comments

Pure welcomes Norway’s commitment to a digital radio migration date



London, 16th April 2015: Pure announces its full support for Norway’s commitment to a digital radio migration and FM switch-off date. The Norwegian Ministry of Culture announced today that national FM networks will be switched off during 2017 to complete a transition to digital radio.

Paul Smith, Pure’s general manager, says: “As one of the original digital radio pioneers, this announcement is music to our ears and gives clarity to consumers and the radio industry in Norway allowing us to push ahead our digital radio plans with certainty. We look forward to working closely with radio industry stakeholders in Norway to ensure a smooth transition by continuing to stimulate the market with new and innovative products.


”This announcement, along with the recent confirmation of the winner of the bid for the UK’s second national digital radio multiplex, and the ongoing progress in Germany, shows that there is a huge amount of momentum and appetite for digital radio across multiple countries.”

In addition to its wide range of domestic digital radios, Pure is also working on expanding its in-car digital radio range and will be working with Digital Radio Norway to ensure there are accessible in-car adapters in the market in readiness for digital radio migration.

For more information, please visit or call +44 (0) 845 1489001.


Press Contact:
Vicky Hewlett
Home Park Estate
Kings Langley
Herts WD4 8LZ
tel +44 (0)1923 260 511
fax +44 (0)1923 270 188

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30 March 2015 ~ 0 Comments

Pure Pop family of digital radios wins Red Dot Award for design

popred dot


30th March 2015, London, UK –Pure’s Pop family of digital radios has been awarded the prestigious Red Dot Award for product design. The Pop family, which is made up of three digital radios, is designed to reinvent digital radio and is based on insights from extensive research with radio listeners.

The Pop range from Pure succeeded in convincing the jury members, deservedly winning the sought-after Red Dot seal of quality.

 Says Nick Hucker, Pure’s senior marketing director: “We are extremely pleased that our new Pop range of digital radios has secured such a respected product design award. This recognition endorses the time and effort we dedicated to product design and user experience, specifically for this range, which focused on direct feedback from customers on what they were looking for in the next generation of Pure radios.”

Radio listeners were asked about key design and usability elements and how they want to use and interact with their radios. The result is a trio of products, Pop Mini, Pop Midi and Pop Maxi, delivering high quality audio, with instant access and ease of use at the forefront of its design.

Instant access to radio content was a key requirement, so the Pop’s controls are centred on a large button on the top of the radio. Users can now turn on their radio at the ‘pop’ of the button and the radio will automatically revert to the previous station and volume. In addition, there are easy access presets to quickly change station. There is also strong support for Bluetooth across the range in response to many customers wanting dual functionality and access to wireless streaming.

 For more information on Pure’s Pop range, please visit

About the Red Dot Award:

In order to appraise the diversity in the field of design in a professional manner, the Red Dot Design Award breaks down into the three disciplines of Red Dot Award: Product Design, Red Dot Award: Communication Design and Red Dot Award: Design Concept.

The Red Dot Award was created by Design Zentrum Nordrhein Westfalen and with around 17,000 entries each year is one of the best-respected design competitions in the world. In 2015, it is celebrating its 60th anniversary: It was in 1955 that a jury convened for the first time to assess the best designs of the day. The sought-after award, the “Red Dot”, is the revered international seal of outstanding design quality.

Award-winning designers, manufacturers and agencies use the Red Dot winner label and receive numerous other winners’ privileges, such as the presentation of the award-winning product on Red Dot Online, in the Red Dot Design Yearbook, the Red Dot App and on Red Dot 21. Additionally, the winning products are communicated in the international PR activities of Red Dot and exhibited in the Red Dot Design Museum Essen for a whole year.

More information is available at


Press contact:


Vicky Hewlett

t: +44 (0)1923 277531

m: +44 (0)7810 808 516

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16 January 2015 ~ 0 Comments

Our Best Bits from the Brits

Last night the nominees for the 2015 Brit awards were announced, with some more surprising than others. English singer-songwriter Sam Smith is up for an impressive five awards, closely followed by Ed Sheeran who has been nominated for four. The rest of the nominations can be viewed on The Brit Awards 2015 website, and the winners for the ‘Best British Video’ and ‘Best British Breakthrough Act’ categories can be voted for there as well.

Historically, the Brits has been a celebration and commemoration of great British pop music, with a host of famous acts performing throughout the years. This year’s show will see Paloma Faith, George Ezra and Royal blood give memorable performances.

However, the flurry of fabulous outfits, emotional acceptance speeches and fantastic performances aren’t the only memorable moments of the Brits. We’ve listed five of our favourite controversial, entertaining and funniest clips of the ceremony throughout the years.

5. Harry Styles misses collecting his award.

At the Brit Awards in 2014, One Direction went on stage to collect an award for Best British Video and one member was missing. About halfway through the speech, Harry runs up towards the stage and apologises claiming he was late because he had to go to the bathroom!

4. A little known DJ thought he had won a Brit.

This also happened in the 2000 show. During the presenting of the award for ‘Best  British Sound Track’. The winner was Notting Hill; however a DJ named Brandon Block had a little too much to drink and was convinced by a friend that he had won. Let’s just say it was fairly awkward when he climbed up on stage, and nobody had any idea why he was there. He then attempted to start a fight with Ronnie Wood before being escorted off stage by security.

3. Liam Gallagher throwsIn  his Brit into the Crowd.

You can always count on Liam Gallagher to cause a stir . In 2010, Oasis won  Best Brit Album of the Past 30 Years and Liam came to collect the award. After thanking everyone in the band, except for  his brother who was the cause of the band splitting the previous year, he threw his microphone and then his award into the crowd. Host Peter Kay was less than impressed.

2. Russell Brand Hosting the Brits

It’s hardly surprising that Russell Brand caused controversy in the 2007 Brits, they must have known what they were getting themselves into as ITV received over 300 complaints about his bad taste jokes and Ofcom received another 100.


1 Adele’s performance of Someone Like You

This is perhaps one of, if not the most memorable performances in Brit history. In 2011, Adele performed her song ‘Someone Like You’ with just a piano accompanying her. This emotional performance caused sales of her single to skyrocket, leading to her securing a British number 1 for the song.

Make sure you watch 2015’s Brit Awards hosted by Ant and Dec and scheduled to air Wednesday 25th February, and let us know via Twitter and Facebook who you want to win.






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22 October 2014 ~ 0 Comments

Your Extra Hour

This Sunday (October 26th) at 2 am sees the end of British Summer Time and the clocks moving back an hour to make our mornings lighter (hopefully making it easier for us to get out of bed!).  The clocks change twice a year, going forward in the spring and then back again in the autumn, so to mark this occasion we’ve created a fun infographic with some interesting facts about the change back into Greenwich Median Time.

Evoke_Mio_Infographic_Oct14_v6 (2)

With the bustle of everyday life, it’s hard to keep a track of when these changes take place. Luckily, if you happen to own a Pure digital radio this stress is taken away. If you don’t, you’re spoilt for choice, as all of our digital radios automatically update to the time change. Have a look at our range here.

To celebrate that ever crucial extra hour in bed, we are holding a competition! To enter simply Tweet us, comment on Facebook or comment on Instagram on how you plan on spending your extra hour this weekend.  We are looking for the most creative and interesting answers.

We have two prizes to give away, one Evoke D2 Mio for the runner up and one Evoke D4 Mio for the winner!  Pure’s Evoke D2 and D4 Mios feature stylish interchangeable grilles in seven different colours, making it easy to match your radio to your décor. Both radios have alarm functions, making them perfect for your bedside table. The D4 Mio even comes with a touch sensitive snoozehandle if you’re not up for facing the cold mornings just yet.


Competition Rules

  1. This competition starts at 11.00am BST on the 22nd October 2014 and will run continuously until 11.59pm GMT on 28th October 2014, when the competition closes.
  2. Entrants will be required to submit an answer to our question “How are you going to spend your extra hour this weekend?” Entrants should tweet @PURE_Insider with their answer, or comment on either Pure’s Facebook page ( or Instagram account (@PURE_Insider) with their response.
  3. Winners will be selected by our judging panel based on the creativity of their answers.
  4. The main prize is an Evoke D4 Mio with Bluetooth. One runner up will receive an Evoke D2 Mio with Bluetooth.
  5. Winners will be asked to provide pictures of themselves with the prize for use on our social media outlets (e.g. Facebook, Twitter, YouTube, Pinterest).
  6. Each winner will be contacted via social media and announced on Pure’s Facebook page and blog on or around 29th October 2014.
  7. This competition is subject to the Standard Competition Terms and Conditions set out below.



Standard Competition Terms and Conditions

  1. The promoter of the competition is: Pure (Imagination Technologies Limited), Imagination House, Home Park Estate, Kings Langley, Herts, WD4 8LZ (“we”, “us” or “our”).
  2. Your entry in the competition constitutes your acceptance of these legally binding terms and conditions.
  3. In order to be eligible to win, you must:
    1. be over 18 years of age and resident in the United Kingdom;
    2. have access to the internet; and
    3. not be one of our employees or an employee of our associated companies (including their family/household members).
    4. Only one entry per person is permitted, unless otherwise stated. Automated entries will be invalidated, including multiple entries from the same IP address or telephone number range.
    5. No responsibility can be accepted for entries that are not received by us.
    6. Names of the winners may be used by us for promotional and publicity purposes, unless you otherwise notify us at the time of submitting your entry.  Winners may be requested to take part in or co-operate with reasonable publicity.
    7. Your personal data will be used strictly to administer the competition or otherwise only with your consent and will be handled in accordance with current UK data protection legislation.
    8. No cash alternative or alternative prize(s) are available on request but in the event the advertised competition prize(s) are unavailable we reserve the right to offer alternative prize(s) of equal or greater value. Prizes are non-transferable.
    9. The competition is in no way sponsored, endorsed or administered by, or associated with, Facebook. You understand and agree that you are providing your information to us and not to Facebook. By entering the competition, you release Facebook from any action or claim arising out of the competition. Any questions, comments or complaints regarding the competition must be directed to us, not Facebook.
    10. We will not be liable for any damage, loss or disappointment suffered by any person taking part or not being able to take part in a competition. By participating in the competition, to the extent permissible by law you release us from any and all claims, damages or liabilities arising from or relating to the acceptance of any prizes in connection with your participation in the promotion. Nothing in this clause shall act so as to exclude our liability for death or personal injury as a result of our negligence.  We are not liable in the event that any portion of the promotion is cancelled due to weather, fire, strike, acts of war or terrorism, or any other condition beyond their control.
    11. We may, at our sole discretion, disqualify you from the competition on the basis of any fraudulent, rude, abusive, or otherwise inappropriate behaviour.
    12. Our decisions are final and no correspondence will be entered into.
    13. These terms and conditions are governed by English law.



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11 September 2014 ~ 0 Comments

Barclaycard Mercury Prize

mercury card

Last night the nominations for the 2014 Barclaycard Mercury Prize were announced. The Mercury Prize is an annual music prize awarded to the best album in the United Kingdom. The shortlist is selected by an independent panel of musicians, music executives and journalists. All genres of music are eligible for the prize as can be seen by this year’s nominations which showcase a variety of different music.

There are seven debut albums shortlisted this year, and five more established acts. The nominated albums include artists such as Bombay Bicycle Club, Nick Mulvey and previous nominee Anna Calvi. If you want to take a listen to those up for the award have a listen to our PureConnect Playlist.

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08 September 2014 ~ 0 Comments

Bestival – The Summer Festival Finale


This weekend played host to Bestival, one of the UK’s top summer festivals which takes place annually on the Isle of Wright. It’s seen by many as the finale of summer festivals and boasts a huge line-up. This year was no exception with a theme of ‘desert island disco’ which saw thousands of revellers don wacky costumes. With a multitude of live entertainment, dance stages and parades, Bestival really is a wonderful way to end the summer. Here were our favourites from the weekend:


Saturday night headliners Foals are recognised as being one of the UKs top live acts and they did not disappoint! Playing a steady 75 minute set, they hinted that their Bestival performance will be their last show for a while. Listen to them here.


Legends of hip-hop Outkast also headlined at Wireless. They closed the main stage on Friday night, bringing out all their old hits such as ‘Hey Ya’ and ‘Ms Jackson’. The duo is considered one of the most successful hip hop groups of all time, selling in total over 25 million records. Listen for yourself, here.


London Grammar 


The melancholic London Grammar are relatively new in the music world with their debut album If You Wait released in late 2013. They have rocketed to success, their album selling over 356,000 copies and securing many spots in festivals all over the UK, including Glastonbury. They claimed their Bestival performance was the biggest crowd they have played for yet. Listen here.


Basement Jaxx

Electronic pair Basement Jaxx drew in the largest crowd with the audience taking up most of the field. They have been around for years, rising to fame in the 1990s and still going strong. They have just released their 7th album, Junto. Check it out here.

 If you’re missed out this year, don’t worry. We’ve have put together a playlist of all this summer’s top festival tunes so you can relive all the best moments of 2014.

What was your favourite festival song of the summer? Tweet us @PURE_insider, and we’ll pop it on our playlist!

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04 September 2014 ~ 0 Comments

Pure announces major update for its Jongo multiroom speaker system

Jongo X Series introduced with fresh look, new sound and enhanced performance


London, 4th September 2014: Pure announces the Jongo X Series, a major update to its Jongo multiroom speaker system that delivers a fresh look, a new audio profile, and a series of features that enhance overall performance and the way the system is set up and operated.

This is the second major update for Jongo following the recent ‘Bluetooth Caskeid’ update that enabled users to stream any music service, such as Spotify and Deezer, to single, stereo or multiroom speakers from any smartphone or tablet. This latest ‘X Series’ update now takes the system to the next level with a whole host of enhancements.

Fresh look: The Jongo X Series comes with a fresh look, high quality speaker grille with an understated ‘P’ in the corner, which can be swivelled to a vertical or landscape position depending on the speaker orientation. All Jongo speakers come in a choice of black or white. The black speakers come with a graphite speaker grille and the white with a new ice coloured grille in response to consumer demand. Consumers can purchase additional speaker grilles in a range of neutral and vibrant colours to match their home décor.

New sound: Pure’s audio engineering team has re-architected the DSP (Digital Signal Processor) to introduce a new unified sound to the Jongo X range and added dynamic equalization, which delivers a richer bass and finer tuned audio regardless of the volume level.

New set-up: Jongo is now even easier to set up and use. There is a new app assisted set-up process using the Pure Connect app that takes the user through the set-up process with no need to press any buttons on the speakers.

Smarter speakers: Pure has introduced smart session management to the Jongo speaker system so that the user can return to a previous session,  continue listening to the content they were listening to and retain the speaker grouping even if they lose Wi-Fi connection by leaving the house. This new way of managing the session also improves the stability and performance of the system by streamlining the management of unparalleled synchronisation delivered by Caskeid, the family of technologies developed by Pure’s parent company, Imagination Technologies. Multiple sessions can be established within the home using different control devices.


The new Jongo X Series is made up of the S3X portable wireless speaker (SRP £129.99) and the T2X, T4X and T6X wireless speakers (SRP £99.99, £149.99, £199.99) and will be available from October. All current Jongo owners will benefit from the new software enhancements via an update.

About Pure

Pure is a world leading consumer electronics manufacturer and leads the way in music streaming and radio systems, multiroom audio and entertainment cloud services with the Pure Connect portal as well as innovating in new areas. Designed and engineered in the UK, all of Pure’s products are manufactured with the environment in mind and at ethically audited facilities. Pure is a division of Imagination Technologies Group plc. See


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03 September 2014 ~ 0 Comments

Pure moves into new state-of-the-art custom designed HQ

Sales and marketing team to capitalise on key growth markets

new building

[l-r – Antony Chicken, Chris Moseley, Nick Hucker]

London, UK, 3rd September 2014: Pure has moved its head-quarters into brand new, custom designed premises with state-of-the-art engineering and test facilities.

The new building is phase two of a development located in Kings Langley, Hertfordshire, that is being specially built to house both Pure and Imagination, Pure’s parent company. New facilities include a demonstration room showcasing the full range of products; a custom built sound room for fine tuning audio products plus state-of-the-art engineering laboratories incorporating two RF chambers, environmental test chambers and 3D printing/prototyping capabilities.

The move prepares Pure for a new phase as it focusses on new growth markets and develops its presence in international territories. Additionally Pure’s sales and marketing team has been merged and restructured to accommodate this development.

Nick Hucker, Pure’s senior sales and marketing director now takes on overall responsibility for both departments globally and is joined by Chris Moseley, Pure’s new head of marketing, who has over ten years’ experience in the consumer electronics industry, most recently with Samsung. Antony Chicken takes the position of head of UK sales and will apply the benefit of his 15 years’ experience at Pure to oversee the independent channel, grocers and multiple retailers.

Nick Hucker says: “This move and refined organisation is a key milestone in Pure’s history and readies us to capitalise on new opportunities identified worldwide. We will continue to build on our solid foundation within digital radio with a strong product roadmap in the road to digital radio switchover, whilst growing our presence within the wireless and multiroom audio category, which is seeing huge growth globally.”

Pure is part of the Imagination Technologies Group, a global technology leader, employing 1600 people across 22 offices globally. Pure’s role is two-fold, partly to develop and market its own technologies and products, and to market other technologies developed within the group. Digital radio has been a key example for this, with 85% of digital radios globally containing Pure and Imagination Technologies’ technology. The technology (Caskeid), which Pure’s range of Jongo multiroom speakers operate on, is also being successfully rolled into a number of major brands and retailers’ products globally. Continuing this, Pure is engaged in a number of ground breaking technologies that will appear in consumer products, within the next 12 months.

For more information, please visit

About Pure

Pure is a world leading consumer electronics manufacturer and leads the way in music streaming and radio systems, multiroom audio and entertainment cloud services with the Pure Connect portal as well as innovating in new areas. Designed and engineered in the UK, all of Pure’s products are manufactured with the environment in mind and at ethically audited facilities. Pure is a division of Imagination Technologies Group plc. See

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12 May 2014 ~ 0 Comments

Pure celebrates 10th anniversary in Switzerland and launches a special edition digital radio

Evoke_D2_SwissEdition_Lifestyle_PRTo celebrate 10 successful years in the Swiss retail market Pure has launched a special edition digital radio – Evoke D2 with Bluetooth Swiss Edition.

Pure has been digital radio market leader in Switzerland for 10 years and has been championing digital radio throughout this time along with radio industry partners, retailers, MCDT (Marketing and Consulting for Digital Broadcasting Technologies) and our distributor, Telanor.

From now until the end of the year we will be celebrating our anniversary with a series of competitions, events and social media activities in Switzerland.

The effort made by all parties around digital radio in Switzerland is being supported by consumers with sales of DAB+ digital radio continuing to rise in 2013, bringing the total number of digital radios in use to over 1.5 million. MCDT also report that around 100,000 vehicles in Switzerland can now receive DAB+ radio with leading car manufacturers reporting that DAB+ is now fitted as standard in 30 to 50 percent of all new cars nationwide.

EvokeD2_SwissEdition_Front_AngledAbout Evoke D2 with Bluetooth Swiss Edition:

Evoke D2 with Bluetooth – Swiss Edition is a luxury digital and FM radio with Bluetooth that comes in a sleek real wood ‘glacier’ white matt finish. In contrast to the original Evoke D2 with Bluetooth, the knobs feature red rubber rather than grey to complement the iconic Swiss flag across the speaker grill. The sleek design is finished with ‘Swiss Edition’ text in grey on top of the product.

Evoke D2 with Bluetooth – Swiss Edition is available in Switzerland now online and in-store exclusively at Brack for a special price of Fr. 159 for a limited period ( For more information please visit

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06 March 2014 ~ 0 Comments

Pure and 7digital bring stereo back to the home

SXSW 2014 LogoSouth by South West (SXSW) is arguably one of the biggest events on the music industry’s calendar. The first conference was held in Austin in 1987 and ever since then has been a tool for creative people and the companies they work with to develop careers, to bring people together, to meet and share ideas. To give you an idea of how big the event is it started with 700 registrants with numbers now reaching 16,000.

Noam MeppenThis year Pure’s director of sales for the US, Noam Meppen, will be joining President of 7digital – North America, Vickie Nauman, for a panel to discuss the return of the home stereo.

The home is arguably the most natural listening environment for music, so how important is the return of the home stereo? As the digital age has advanced many technology innovators have prioritised connected mobile devices and services meant for people on the go. Households have found themselves neglecting their home stereo to make do with portable alternatives such as MP3 players, iPods and the like. However, as more connected speakers emerge, such as the Pure Jongo multiroom music system, listening is returning to the home.

As well as Noam, Vickie will also be joined on the panel by industry experts, Tim Grimsditch, Marketing Director for Spotify and John Hamm, CEO of Pono Music.

If you’re attending SXSW there are some great artists taking to the stage. As well as thousands of up and coming new acts and established artists, you can also see the likes of Coldplay, Imagine Dragons, London Grammar, Soundgarden, Pitbull and Keith Urban who are all playing the iTunes Festival at SXSW. If you can’t wait until then you can find these artists on Pure Connect now!


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