Product Launches

04 December 2014 ~ 0 Comments

Pop Radio Promotion


Fancy winning a Sage by Heston Blumenthal Barista Coffee Machine worth £500? We have twenty to give away with the purchase of any Pop Mini, Pop Midi or Pop Maxi. Once you’ve made your purchase visit, to enter and we will be in touch if you are one of the lucky twenty!

Competition ends 31.03.2014


Promotion is open to residents of the UK aged 16 and over for the chance to win one of 20 Sage™ by Heston Blumenthal® the Barista Express™.
The Free Prize Draw is not open to employees and their families of any of the Imagination Technologies Group plc companies (“Imagination”), their agents or anyone else professionally connected with the promotion.
Entry into the Free Prize Draw is subject to the acceptance of these Terms and Conditions.
To enter the Free Prize Draw online visit, fill in your details as requested and click the ‘Submit’ button.
One entry per person. Entries on behalf of another person will not be accepted and joint submissions are not allowed. If it becomes apparent that a participant is using a computer(s) to circumvent this condition by the use of, for example, ‘script’, ‘brute force’ or any other automated means, that participant will be disqualified and any prize award will be void.
By participating in the Free Prize Draw, participants consent to the use of their name, screen-name, image, photographs, and geographical location for advertising, promotional and news purposes without addition compensation. All other personal data will be used only for the administration of the Free Prize Draw.
No responsibility is taken for entries that are lost, delayed, misdirected or incomplete or cannot be delivered or entered for any technical or other reason. Proof of sending is not proof of delivery.
Closing date for the free prize draw and receipt of entries is 31.03.15
The winners will be drawn at random under independent supervision. The Promoter’s decision is final and no correspondence will be entered into.
Twenty winners will each receive one Sage™ by Heston Blumenthal® the Barista Express™ coffee machine.
Prizes are sent out by courier parcel service, 72hr, signed for, trackable service – to the UK Mainland.
The winners will be notified by 17.04.15 by email.
A list of the winners’ names and counties can be obtained by sending a stamped addressed envelope to the following address: Pure – Make My Kitchen Cool Promotion, PO Box 485, Wilstead, Bedford, MK45 3XN.
The prize is non-exchangeable, non-transferable, and is not redeemable for cash or other prizes.
Imagination accepts no responsibility for any damage, loss, liabilities, injury or disappointment incurred or suffered by you as a result of entering the Free Prize Draw or accepting the prize.
Imagination further disclaims liability for any injury or damage to your or any other person’s computer relating to or resulting from participation in or downloading any materials in connection with the Free Prize Draw.
Imagination reserves the right at any time and from time to time to modify or discontinue, temporarily or permanently, this Free Prize Draw with or without prior notice due to reasons outside their control.
This promotion is not in association with Sage™.

Promoter: Imagination Technologies Limited, Imagination House, Home Park Estate, Kings Langley, Herts WD4 8LZ, United Kingdom

Continue Reading

28 November 2014 ~ 0 Comments

We’re a DAB hand at Digital Radio

We don’t like to boast, but when it comes to digital radio, we truly believe we’ve got it covered. We do however, understand that you shouldn’t just take our word for it, so when we saw What Hi Fi’s recent article on the Best DAB digital radios to buy in 2014 we wanted to share its findings.

Okay, so the truth is we wanted to show off, but for good reason. Pure features as the ‘Best Buy’ in six out of the twelve categories, which we think is pretty good.

So, whether you are in the market for a portable radio, clock radio, or in-car DAB radio, we really do have the perfect solution to suit. Not only this but they all come with three years warranty and are digital tick approved, for that added peace of mind.

We’ve put below a few of our own suggestions for four of the categories, either an updated model or something new to consider:

Best pocket DAB radio – Move 2500

A compact, light DAB digital and FM radio, Move 2500 is ideal if you love radio on the move.

Move 2500 is available in a choice of brushed silver aluminium casework, or black aluminium fascia with mirror finish back, and sounds fantastic thanks to its separate bass and treble controls and high-quality in-ear, noise-isolating headphones.

Best portable DAB radio – Pop Midi with Bluetooth

Pop Midi is the mid-sized member of our new Pop family of DAB digital and FM radios. The five dedicated preset buttons make it easy to tune in to your favourite radio station. It features two alarms, a kitchen timer and an input for your iPod/MP3 player.

As the mid-sized member of our new Pop family, Pop Midi is ideal for anywhere in your home. Measuring only 17cm high, 9cm wide and 10cm deep, Pop Midi is perfect for most bedside tables or kitchen worktops. Features a highly visible clock, two alarms, kitchen timer, auxiliary input and DAB digital and FM radio. For portable listening, Pop Midi takes an optional eco-friendly ChargePAK D1 or the option to use regular AA alkaline batteries.

Best DAB radio under £50 – Pure One Mini Series 2

A compact, portable digital radio, One Mini Series 2 offers a blend of quality, style and affordability that’s hard to beat. Measuring just 13 cm wide by 13.5 cm high, it’s an ideal travelling companion, providing hours of portable listening when fitted with an optional rechargeable ChargePAK.

Best DAB radio with Bluetooth – Evoke D4 Mio

Evoke D4 Mio with Bluetooth is the latest version of this iconic portable DAB digital and FM radio, featuring leather effect casing with interchangeable coloured trims that are available to match any accessory in your home. The included remote control makes it easy to select radio stations and adjust the volume when your favourite track comes on.

Built-in Bluetooth turns your radio into a great wireless speaker – just choose your favourite music, streaming service or internet radio station and play it direct from your phone or tablet without trailing wires.

Continue Reading

12 November 2014 ~ 0 Comments

Rob Ryan John Lewis Signing


Evoke D2 Rob Ryan Red

Celebrating of the launch of the new red Rob Ryan radio design, Rob Ryan himself will be participating in a rare signing event at John Lewis’s Peter Jones store in Sloane Square.

The launch of the new red design follows the success of the luxurious designer Evoke D2 which was launched earlier this year. The new colour features the same bespoke design by Rob Ryan whose artwork can be found in a variety of products from textiles to jewellery and has featured in the likes of Vogue, Stylist and Elle.

Influenced by the BBC motto ‘nation shall speak peace unto nation’ the radio features Rob’s whimsical poem titled ‘listen to the world’. The new colour is to bring a festive twist to the creative radio, just in time for Christmas, and would make for a seasonal gift for a loved one (or yourself!).

The signing will take place on Saturday 15th of November from 2pm to 5pm on the fourth floor of John Lewis’s Peter Jones store in Sloane Square. This is a unique opportunity for fans to meet the artist and get their radio signed.

Continue Reading

03 November 2014 ~ 0 Comments

Wireless listening just got vocal with Voca

Pure’s portable Bluetooth speaker with superior stereo sound

Today we announce the latest addition to our wireless audio portfolio, Voca, a rechargeable Bluetooth speaker combining quality stereo sound with a stylish design.

Voca is a fully portable Bluetooth speaker that enables users to stream music wherever they go, whether around the home, in the garden or out and about. Voca gives a more impactful and entertaining sound experience than any phone or tablet can provide alone.

The big sound, small speaker has been hand tuned by Pure’s audio engineers to deliver a clear, full-bodied stereo sound, while its dual passive radiators enhance the low-end tones produced by two full-range speakers, giving bass a boost for incredible overall audio quality.

Nick Hucker, senior director of global sales and marketing at Pure, says: “With the increasing popularity of audio streaming services, people want their music delivered to them on the go. We wanted to bring the quality associated with a home hi-fi system to a more compact form factor that fits in with the way people live their lives, which is why the Voca delivers the convenience of portable wireless streaming, with superior sound and great design.”

Voca’s rugged aluminium casework along with its illuminated controls combines a hard wearing exterior with effortless style. It also comes with a three year warranty for peace of mind.

Key features

  • Instant access – The Bluetooth connectivity allows you to play music stored on your smartphone, tablet or computer from up to 10m (30ft) away. For any device which doesn’t feature Bluetooth, the auxiliary input can be used.
  • Hands-free calling – Bluetooth enables a conference facility on the go, so users can take calls wirelessly from any smartphone straight to the speaker with built-in mic.
  • Convenience – Its lightweight design makes it simple to stream music wherever you go.
  • Fully rechargeable – Once powered up it will keep the music playing for up to ten hours
  • Stylish – Engineered to impress, Voca combines style with substance, its sleek shape and curved edges, means it won’t look out of place in any room.


Continue Reading

15 October 2014 ~ 0 Comments

Pure launches new digital radio with superior stereo sound 


Pure introduces Evoke D6 with Bluetooth

London, UK, October 15 2014: Pure evolves an icon with the Evoke D6, the next generation of one of the world’s most iconic digital radios, with Bluetooth and superior stereo sound.

The new Evoke D6 boasts two front-facing speakers with smart, streamlined looks, quality audio and a suite of enriching features including Bluetooth for convenient wireless streaming.

Benefitting from Pure’s heritage of British design and engineering, Evoke D6 with Bluetooth has been hand-tuned to deliver class-leading audio and includes the latest digital amplification technology.

Its solid housing in a real oak veneer finish encases its wooden engineered box, chosen for its exceptional acoustic properties, while its custom drive units have been carefully designed and constructed to allow optimum dynamics with a smooth natural frequency response. The new D6 might have a familiar look, but the technology inside produces an unrivalled stereo sound.

Says Nick Hucker, Pure’s senior director of sales and marketing: “The Evoke D6 comes from our continued drive to design and build the very best audio products. Since the launch of the very first Evoke in 2002, the Evoke range has been critically acclaimed for its sound and design and as such the new Evoke D6 is engineered for those that truly love great quality music around the home.”

Its slightly larger, contemporary look, alongside unrivalled audio makes it ideal to reproduce stereo sound around any family home. The integrated 20 watt digital amplifier gives the Evoke D6 its power while its active-multiple feedback loudspeaker equalisation, provides great sounding tone.  Comprising a multi format, DAB/DAB+/FM tuner, the Evoke D6 has received the Digital Radio tick mark to signify that it is future ready in the event of a digital radio switchover. Bluetooth connectivity gives users access to all their favourite songs wirelessly, be it from a laptop, smartphone or tablet, and for any device which doesn’t feature Bluetooth, the auxiliary input can be used. The radio comes with two alarms, and a touch sensitive SnoozeHandle for added convenience, making it perfect for every room in the house including the bedroom.

Other features include an, optional rechargeable F1 ChargePak, which will deliver up to 65 hours of portable listening, 30 presets (15 DAB and 15 FM) with five quick preset access buttons and a stereo headphone socket. It also comes with a three year warranty for peace of mind.

The Evoke D6 (SRP £179.99) will be available exclusively for launch from John Lewis.

About Pure

Pure is a world leading consumer electronics manufacturer and leads the way in music streaming and radio systems, multiroom audio and entertainment cloud services with the Pure Connect portal as well as innovating in new areas. Designed and engineered in the UK, all of Pure’s products are manufactured with the environment in mind and at ethically audited facilities. Pure is a division of Imagination Technologies Group plc. See


UK Press Contact

Sophie Spooner


+44 (0) 1923 277646

Continue Reading

13 October 2014 ~ 0 Comments

New Music Monday – Modern Baseball

Our gig reviewer Meghan Keene shares her thoughts on American band, Modern Baseball’s show at Sound Control Manchester, and talks to the band afterwards.

Losing Sleep start things off with just vocalist/guitarist, Liam Clayton taking to the stage. His opening song is heartfelt but doesn’t really move the crowd. It isn’t until the rest of the band join him that people start to pay attention. The set is good but it feels more like we’re watching a practise session in their garage than a sold out show. The backing vocals sound less harmonic and more like a fight for being heard. It is a shame, because they’re obviously giving it their all, but they just don’t quite live up to what so many other bands can deliver.

This is something that Spraynard have nothing to worry about. Bringing a punk vibe to the venue, they have masses of groove laden beats and choruses made to sing along to. They play an engaging and energetic set that seems a little wasted on such a tiny crowd. But this doesn’t seem to deter them at all. Their albums, ‘Funtitled’ and ‘Cut And Paste’, are both available through their Bandcamp now (

Then it’s time for Modern Baseball, who everyone is really here to see, to take the stage. Now I’m not really sure how to label them, so I won’t even try. Bridging genres can often leave a band lacking in identity and sounding confused, but these guys manage to skip past that and find a niche of their own. The crowd absolutely love them. With the basement of Sound Control sold out, the atmosphere is almost palpable. With a set that runs smoothly between Bright Eyes-esque vocals and toe-tapping sounds, to more of a NOFX vibe, Modern Baseball certainly provide an interesting time. With quirky vocals, fast guitars and breakdowns that make you shudder, all injected with a good bit of interactive banter, MB are like no other. The crowd simply go wild from the get go. Never have I seen so many crowdsurfers at once.

modern baseball


Hi, can you just introduce yourselves

Hey I’m Sean and I play drums

And I’m Ian and I play bass in Modern Baseball

How did the band form?

Sean – The band formed when Brandon and Jake, the two singers, were in highschool. They started the project together and they came to Philadelphia to go to college and that’s where they met me and Ian.

So what’s the reception been like in the UK?

Sean – It’s been incredible.

Ian – Yeah, nothing like we ever expected.

Sean – I think most of the shows have been sold out. Which is crazy. I mean we came over here in the spring as support and that went really well. But to come over here as headliners and have it go pretty well is incredible.

Yeah, you’ve already got a queue out there which is really good.

Sean – Yeah it’s crazy.

Have you seen a difference between the UK fans and the American fans?

Sean – Yeah, the UK fans are definitely more respectful. It’s very interesting, they don’t talk in between songs, like it’s kind of awkward. They just listen.

I suppose that’s good for you though.

Sean – Oh yeah it’s cool but we’re awkward so we don’t know what to say.

Ian – Yeah we’re all just standing up there like ‘uhhh’

You could just fill it with instrumentals.

Sean – Oh yeah we do that. We can play like ten seconds of every song ever

Ian – Which is about every song that’s been on rock radio.

Where are you guys heading next?

Sean – We’re doing London tomorrow and then Kingston and then we go back home.

Where in the world have you got the best reception so far?

Ian – Last night in Glasgow was a lot of fun.

Sean – Yeah Glasgow was awesome. And Dublin was incredible. Yeah, it was pretty wild.

Ian – Like our craziest shows are definitely back home in Philly. Just because that’s where all our friends are. But yeah we’ve been lucky enough to have a lot of cool shows pretty much everywhere.

Where would you like to play that you haven’t already?

Ian – I want to go to Antarctica.

Sean – I want to play Japan. I want to play Australia.

Ian – I want to play everywhere weird.

Sean – Yeah, play South Africa.

Ian – Play with Die Antwood.

Sean – I want to play somewhere where there’s penguins.

Ian – Yeah, Antarctica.

What like a crowd of penguins?

Ian – Oh now that would be amazing.

Sean – I’d just like to know they were there.

You could ask fans but I think you’d just end up with a lot of stuffed toys.

Ian – I don’t know if fans could you know….

Sean – what, own a penguin?

Ian – Yeah I’m sure you can own one but like….I guess if you’re a zoo. So we should just play a zoo. In the penguin tank.

Sean – we were making this joke once and then my good friend, Will, was like really quiet and then like “I’ve played a zoo”. And yeah, apparently his old band played a zoo.

Ian – There was a scene in Metalocalpyse where they played a concert to just cats and dogs.

Sean – We can do that.

What’s the weirdest thing that’s ever happened on tour?

Ian – probably the last time we were in Manchester. We rolled up to the house we were staying in at a friend of ours and some guy comes to the window and he’s like “hey I know what you’re doing” so we’re like “what?” and he goes “I know what you’re doing, you guys are robbers”. And he basically goes on to tell us that he’s a robber too so he knows what we’re doing and he’s not gonna let us rob the old lady in the neighbourhood.

Sean – And it turned out as soon as we told him who we were staying with he was like “oh yeah they’re my friends”. And then we found out that apparently he’s like the world’s worst drug dealer. He like goes door to door and is like “d’you wanna buy some drugs?” So that dude…that was weird.

So what’s the plan for after this tour?

Sean – We’re gonna go home and then we’re doing a full US tour with The Wonder Years, The Story So Far and Gnarwolves.

Before I leave, is there anything you’d like to say to your fans?

Sean – Yeah, thanks for coming to this show instead of Dragonforce down the street.

Ian – Drink Brawndo, the thirst mutilator.


*Image copyright Modern Baseball.



Continue Reading

16 September 2014 ~ 0 Comments

What’s ‘Poppin’?

Our latest Pop Digital Radio family is built and designed on your feedback, so we want to give you the chance to get your hands on one!

If you want to be the lucky winner that gets a brand new Pop Midi with Bluetooth check out our new competition.

Our new radios are named Pop due to its easy to use button that you simply ‘pop’ to turn on, so we are asking you to guess ‘What’s Poppin’?’

Just like using one of our Pop radios, it couldn’t be easier, just watch the video below and guess what object/action is making the ‘popping’ sound. To enter, tweet @PURE_Insider with the hashtag #WhatsPoppin along with the answer, or comment on either Pure’s Facebook page or Instagram account (@PURE_Insider) with your guess.



The competition closes at 11:59 BST on 23rd September and by entering you agree to the terms & conditions listed below. Good Luck!


Competition Rules

  1. This competition starts at 10.00am BST on the 16th September 2014 and will run continuously until 11.59pm BST on 23rd Sep 2014, when the competition closes.
  2. Entrants will be required to watch a video clip on Pure’s Instagram account and guess what the sound is being played. Entrants should tweet @PURE_Insider with the hashtag “#WhatsPoppin” along with their answer, or comment on either Pure’s Facebook page ( or Instagram account (@PURE_Insider) with their guess of the sound featured.
  3. The winner will be selected at random from a list of correct answers.
  4. The prize is a Pop Midi with Bluetooth.
  5. The winner will be asked to provide pictures of themselves with the prize for use on our social media outlets (e.g. Facebook, Twitter, YouTube, Pinterest).
  6. Each winner will be contacted via social media and announced on Pure’s Facebook page and blog on or around 25th September 2014.
  7. This competition is subject to the Standard Competition Terms and Conditions set out below.



Standard Competition Terms and Conditions

  1. The promoter of the competition is: Imagination Technologies Limited, Imagination House, Home Park Estate, Kings Langley, Herts, WD4 8LZ (“we”, “us” or “our”).
  2. Your entry in the competition constitutes your acceptance of these legally binding terms and conditions.
  3. In order to be eligible to win, you must:
    1. be over 18 years of age and resident in the UK;
    2. have access to the internet; and
    3. not be one of our employees or an employee of our associated companies (including their family/household members).
    4. Only one entry per person is permitted, unless otherwise stated. Automated entries will be invalidated, including multiple entries from the same IP address or telephone number range.
    5. No responsibility can be accepted for entries that are not received by us.
    6. Names of the winners may be used by us for promotional and publicity purposes, unless you otherwise notify us at the time of submitting your entry.  Winners may be requested to take part in or co-operate with reasonable publicity.
    7. Your personal data will be used strictly to administer the competition or otherwise only with your consent and will be handled in accordance with current UK data protection legislation.
    8. No cash alternative or alternative prize(s) are available on request but in the event the advertised competition prize(s) are unavailable we reserve the right to offer alternative prize(s) of equal or greater value. Prizes are non-transferable.
    9. The competition is in no way sponsored, endorsed or administered by, or associated with, Facebook. You understand and agree that you are providing your information to us and not to Facebook. By entering the competition, you release Facebook from any action or claim arising out of the competition. Any questions, comments or complaints regarding the competition must be directed to us, not Facebook.
    10. We will not be liable for any damage, loss or disappointment suffered by any person taking part or not being able to take part in a competition. By participating in the competition, to the extent permissible by law you release us from any and all claims, damages or liabilities arising from or relating to the acceptance of any prizes in connection with your participation in the promotion. Nothing in this clause shall act so as to exclude our liability for death or personal injury as a result of our negligence.  We are not liable in the event that any portion of the promotion is cancelled due to weather, fire, strike, acts of war or terrorism, or any other condition beyond their control.
    11. We may, at our sole discretion, disqualify you from the competition on the basis of any fraudulent, rude, abusive, or otherwise inappropriate behaviour.
    12. Our decisions are final and no correspondence will be entered into.
    13. These terms and conditions are governed by English law.


For regular updates from Pure follow us on Twitter or like us on Facebook.

For more information regarding our products visit

Continue Reading

15 September 2014 ~ 0 Comments

London Fashion Week – The Pure Collection

Friday kicked off the bi-annual showcase of some the world’s leading fashion talent as well as the celebration of British design. Five days packed with parties, catwalks, presentations and showrooms from the most prestigious names in the fashion world. As well as exclusive invitation only shows, London fashion week hosts numerous events that are open to the public such as free workshops and discount shopping.

One of the most interesting aspects of this season is the focus on pairing technology with fashion. London is dubbed as the ‘tech savvy capital’ of the world and with Topshop showcasing their collection on Facebook and Instagram before the catwalk and Twitter’s new ‘buy’ button for Burberry this couldn’t be more true. Live-streaming of the catwalk shows allows everyone to be a part of London Fashion Week, and allows engagement like never before. This year, social media is put at the forefront of London Fashion week with designers, models and guests using Twitter and Instagram to give people a peak into the events.

At Pure, as well as producing high quality audio products, we pride ourselves on British design and as such, want to make our radios look as stylish and “current” as possible.  With such a big focus on fashion meets tech this year we have decided to have a little fun and showcase our new Evoke Mio D4 collection using Flipagram. The new digital radios have interchangeable colour trims that can take its look from autumn/winter to spring 2015. Take a look at our colourful collection here:

Continue Reading

05 September 2014 ~ 0 Comments

A Pure insight into IFA 2014

blog pic


What is IFA we hear you murmur? IFA, set in the German capital, Berlin, is one of Europe’s biggest consumer electronics shows that traditionally sees major tech companies launch the world’s best-selling mobile devices, TVs and audio devices. It’s also home for the next six days.

The event is an opportunity for some of the biggest players, like Sony, Samsung, Apple, and Panasonic alongside new start-ups, and “ones to watch” (like ourselves), to showcase new and exciting technologies that are set to make an appearance in our lives over the coming months. From smartphones to laptops, wearables to home appliances, IFA has it all.

So, what can we expect to see? The short answer, lots. While we are on the ground we wanted to keep you abreast of the latest news and give you a glimpse of what’s to come.

Smaller and smarter was a trend in the smartphone industry when they first came out, but as it appears, with the launch of Samsung’s Galaxy Edge, which sports a drop away screen, curving sharply on the right edge, conjuring connotations of an infinity pool, alongside rumours of Apple’s impending launch of the iPhone 6, marks a distinct move into the “phablet” sector. “Phablet” being a cross between phone and tablet, no, we aren’t a fan of that phrase either.

Of course, there is lots more going on than just mobile phones. The two key trends that are expected to take off in the next year, as we see it are: wearables and wireless audio streaming, and we’ve given you a little break down on each.

The home is going to be where the magic happens, with the launch of a number of new curved high definition screens, and ultra-high definition TVs, new home appliances and of course, our favourite, wireless audio streaming. All of which are set to make our homes a connected haven.

As you may have seen, yesterday, we launched our Jongo X Series, designed to provide a seamless and synchronised audio stream around your home for any music, and any app. So what does that really mean? Well, if you have more than one Jongo in your household, it uses Wi-Fi to send that audio around the house, using a family of technologies called Caskeid to keep the audio in sync. Flexibility and choice being a key feature in this trend, you can also stream your favourite music from any audio app to multiple Jongo speakers.

While we’re on the subject of making our homes an enjoyable place, another exciting technology that caught our attention, was the launch of the Dyson, ‘360 Eye’ robotic vacuum cleaner with live cameras, take a look here. We appreciate it might not make it into every home just yet, but we’re looking forward to giving one a go when they do.

Wearables, to those that aren’t in the know yet are clothing and accessories incorporating computers and advanced electronic technologies. Despite being widely talked about, it looks likely that this will soon be the next phenomenon with everyone getting in on the action. Yesterday, we saw Sony launch the SW3 smart watch and there is also talk of Apple unveiling its “iWatch”, a wrist-worn device that links wirelessly to its iconic iPhones or iPads. Another that caught our eye was the launch of the Kizon, LG’s wearable for concerned parents. Thanks to WiFi and GPS, it will help parents locate their children at any given time, as well as working as a one-button emergency dialling device, thanks to its SIM card.

New technology enters our lives on a daily basis, some subtle and others that have a huge impact on the way we live. It is second nature to many, and still daunting for some, but if this show teaches us anything, it’s to embrace it, as there is lots more to come.

Continue Reading

04 September 2014 ~ 0 Comments

Pure announces major update for its Jongo multiroom speaker system

Jongo X Series introduced with fresh look, new sound and enhanced performance


London, 4th September 2014: Pure announces the Jongo X Series, a major update to its Jongo multiroom speaker system that delivers a fresh look, a new audio profile, and a series of features that enhance overall performance and the way the system is set up and operated.

This is the second major update for Jongo following the recent ‘Bluetooth Caskeid’ update that enabled users to stream any music service, such as Spotify and Deezer, to single, stereo or multiroom speakers from any smartphone or tablet. This latest ‘X Series’ update now takes the system to the next level with a whole host of enhancements.

Fresh look: The Jongo X Series comes with a fresh look, high quality speaker grille with an understated ‘P’ in the corner, which can be swivelled to a vertical or landscape position depending on the speaker orientation. All Jongo speakers come in a choice of black or white. The black speakers come with a graphite speaker grille and the white with a new ice coloured grille in response to consumer demand. Consumers can purchase additional speaker grilles in a range of neutral and vibrant colours to match their home décor.

New sound: Pure’s audio engineering team has re-architected the DSP (Digital Signal Processor) to introduce a new unified sound to the Jongo X range and added dynamic equalization, which delivers a richer bass and finer tuned audio regardless of the volume level.

New set-up: Jongo is now even easier to set up and use. There is a new app assisted set-up process using the Pure Connect app that takes the user through the set-up process with no need to press any buttons on the speakers.

Smarter speakers: Pure has introduced smart session management to the Jongo speaker system so that the user can return to a previous session,  continue listening to the content they were listening to and retain the speaker grouping even if they lose Wi-Fi connection by leaving the house. This new way of managing the session also improves the stability and performance of the system by streamlining the management of unparalleled synchronisation delivered by Caskeid, the family of technologies developed by Pure’s parent company, Imagination Technologies. Multiple sessions can be established within the home using different control devices.


The new Jongo X Series is made up of the S3X portable wireless speaker (SRP £129.99) and the T2X, T4X and T6X wireless speakers (SRP £99.99, £149.99, £199.99) and will be available from October. All current Jongo owners will benefit from the new software enhancements via an update.

About Pure

Pure is a world leading consumer electronics manufacturer and leads the way in music streaming and radio systems, multiroom audio and entertainment cloud services with the Pure Connect portal as well as innovating in new areas. Designed and engineered in the UK, all of Pure’s products are manufactured with the environment in mind and at ethically audited facilities. Pure is a division of Imagination Technologies Group plc. See


Continue Reading