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Pure Insider Welcome to Pure Insider, a blog by the Pure PR Team for the press. Be the first to find out the latest news from Pure and get ideas and useful information for reviews and features.

27 February 2013 ~ 0 Comments

Pure invite guests to toast the launch of the new Evoke Mio by Orla Kiely Striped Petal Edition

To celebrate the launch of our latest Evoke Mio by Orla Kiely the Pure PR team held a press launch last night and invited journalists from interiors and lifestyle press. The event was a great success and attended by 23 publications!

The launch took place at the Orla Kiely flagship store in Covent Garden, London. Guests who came along were able to check out the new Striped Petal buttercup edition DAB and FM radio, browse the retro styled store and enjoy canapes and drinks.

IMG_20130226_145934photo (10)
Designer Orla Kiely, known for her iconic prints, has blended colour and pattern with quality and playful design, to create a vibrant lifestyle brand including a successful line of womenswear, fashion accessories and homeware on show in the store. The radios looked great in the setting of the store and as you can see the Striped Petal design, in Buttercup, sits nicely alongside the Stem and Abacus Evoke Mio editions.

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Pure Evoke Mio by Orla Kiely - Striped Petal Edition is now available exclusively at John Lewis and from Orla Kiely online and instore.

For hi-res images or samples, please contact sarah.riley@pure.com

Read the full press release on our website.

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27 February 2013 ~ 0 Comments

Pure launches Evoke Mio Orla Kiely – Striped Petal Edition

Evoke_Mio_Orla_Kiely_ButtercupPure presents Evoke Mio by Orla Kiely – Striped Petal Edition, a custom designed luxurious digital and FM portable radio featuring Orla Kiely’s Striped Petal print in buttercup.

Evoke Mio – Striped Petal Edition is the third Pure radio designed by internationally renowned designer Orla Kiely and joins radios featuring the Abacus Flower print in slate grey and the designer’s hugely popular signature stem print.

Evoke Mio by Orla Kiely Striped Petal Edition (SRP £149.99) comes in buttercup and is finished with a mirror chromed handle, walnut veneered cabinet and cream fascia.

Evoke_Mio_Orla_Kiely_Buttercup_WallpaperBenefitting from Pure’s ten-year heritage of British design and engineering, Evoke Mio by Orla Kiely Striped Petal Edition delivers the best possible sound quality and leading edge features including an input for an iPod/ MP3 player, alarm, 30 presets and a kitchen timer. The radio can also be taken out and about thanks to support for the optional rechargeable battery pack, which gives the user up to 24 hours of portable listening between charges.

The buttercup print is the perfect colour scheme for Spring/Summer and is now available exclusively at John Lewis and from Orla Kiely online and instore.

Please visit www.pure.com or call 08451489001 for more information. For hi res images or samples, please contact sarah.riley@pure.com

Evoke_Mio_Orla_Kiely_Group

 

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Categories: Product Launches

25 February 2013 ~ 0 Comments

Pure announces availability of its high-performance Freeview+ HD digital TV recorder Pure Avalon 300R Connect: The most attractive subscription-free TV viewing experience available

Pure Avalon 300R Connect lifestylePure announces availability of Avalon 300R Connect, a high-performance, easy-to-use Freeview+ HD digital TV recorder. Avalon comes with a unique, state-of-the-art user interface, market leading features including leading edge versions of BBC iPlayer and YouTube, and full integration with Pure’s leading internet radio and music services.

Avalon 300R Connect is available in both 500GB and 1TB versions at an SRP of £299.99 and £349.99 respectively and is now available to purchase online at John Lewis and Amazon and will be instore at John Lewis and selected independent retailers later this week.

Using Avalon is both enjoyable and intuitive thanks to its high-performance user interface, which offers real depth and perspective, making the menus and channel guides a joy to interact with.

Picture in PictureGuide

Says Nick Hucker, Pure’s director of marketing: “Entering the TV set top box market is a huge step for Pure, and we are delighted to be able to combine our award-winning audio heritage with parent company, Imagination Technologies’ market-leading PowerVR graphics to deliver the most engaging and attractive subscription-free TV viewing experience available.”

Read the full press release here.

Please contact the Pure PR department for more information and to request press samples.

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Categories: News,Product Launches

22 February 2013 ~ 0 Comments

Did You Know

Do you own a Pure One Mini, One Mi or Move 2500 radio?  Did you know we have a range of carry cases you can buy to protect them?!

If you are regularly on the move with your Move 2500 , you can prevent it getting damaged with our protective gel carry cases . The hardwearing cases are also water-resistant so you don’t need to worry if it starts to rain when you are out for a jog! The cases and are available in two colours (black or white). Click here for more information.

One Mini carry case

One Mini carry case

To protect your One Mini, this lightweight moulded case holds the radio and has a secure zip fastening . It also includes an internal pocket for storage so you can pop in the power adaptor. It is also water and bump resistant. Click here for more information.

If you fancy something stylish and practical, you can protect your One Mi with a designer canvas case. This hand-finished canvas and suede effect case, keeps the One Mi snug and secure and comes complete with cutouts for easy access to all controls and connectors. Click here for more information.

For our full range of accessories please see www.pure.com

Move 2500 case

Move 2500 case

One Mi case

 

 

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Categories: Gift guides

18 February 2013 ~ 0 Comments

Pure Team up with Smooth 70s

SMOOTH DATING Logo RGBPure has teamed up with Smooth Radio 70s for “Kid’s 70s Challenge “- a 10-question challenge where you can win a Pure One Mini  digital radio. If you think you know your ’70s trivia then Kid Jensen’s ’70s Challenge is the quiz for you! Click here to enter the prize draw which will end on Sunday.

Kid Jensen’s 70s at 7 show takes place every weekday from 7pm on both Smooth Radio and Smooth Radio 70s.  The show is one hour of the best tunes to take you back to the 1970s. Check out the legendary Kid Jenson holding one of our lovely One Minis below!Kid Jenson - 70s challenge - One Mini 18.02.13

Smooth 70s is dedicated to bringing you your favourite songs from the 1970s and a host of genres including disco, Pop and Motown. From Stevie Wonder to Rod Stewart and Diana Ross, you can tune in and hear all the musical legends of a decade.

For more information on One Mini please click here .

You can also listen to Smooth Radio 70s now on Pure Connect.

 

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Categories: Product Launches

15 February 2013 ~ 0 Comments

Did You Know…

If you want to listen to digital radio in the car, Highway 300Di in-car digital radio and audio adaptor, brings an outstanding DAB performance. Highway 300Di offers more choice, including digital stations like BBC 6 Music and Planet Rock, as well as dramatically improved digital sound quality for existing AM stations such as BBC 5 Live, talkSPORT and Absolute Radio. But did you know you can also use picnic and forecourt mode??

Once you’ve reached your destination, Picnic mode allows you to still listen in with the ignition off and your car keys removed. However this doesn’t drain your car battery as Highway cleverly shuts down after an hour in picnic mode. Forecourt pause is ideal for quick stops at the petrol station or cashpoint, as it keeps Highway 300Di on standby for 15 minutes after you remove the keys. Once you restart the ignition, Highway immediately resumes the music you were playing and if it was a favourite digital radio programme you were listening to you can pause up to 8 minutes so you don’t have to miss a second!

(Note: picnic mode and forecourt mode are subject to different vehicle specifications)

Highway 300Di also includes a connection for iPod, iPhone and iPad and  and USB with full music control and charging. (SRP £200).

For more information or hi-res images, please email sarah.riley@pure.com

 

 

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Categories: Gift guides

14 February 2013 ~ 0 Comments

Pure supports Children’s Radio Foundation on World Radio Day

CRF logoLast night, we attended the Children’s Radio Foundation UK photographic exhibition at The Institute of Contemporary Arts, London to celebrate World Radio Day 2013.

The event was an opportunity for the foundation to showcase their projects in South Africa along with audio clips from a recent trip to the country by the charity’s Global Ambassador, Colin Greenwood (bass player for Radiohead), which were played on a number of Pure Sensia 200D Connects for guests to enjoy.

CRF Audio being played on Pure Sensia 200D Connect Pete, Vicky and Andy from Pure enjoy the clips!

We caught up with the lovely Colin with our guest, Sean Hannam from ERT to chat about gigs gone by and his work with the foundation. As massive Radiohead fans we were all a bit star struck!

Vicky and the lovely Colin Greenwood Sean Hannam and Colin Greenwood

We were all blown away by Laura Mvula (BBC Sounds of 2013) who sang live at the event, which was broadcast live on 24 hour pop up station, WRD Radio. Presenters on WRD included BBC Radio 4′s Ed Stourton, the award winning journalist and broadcaster Robin Lustig, Hardeep Singh Kohli (radio and TV presenter) and Charlie Lee Potter (broadcaster and writer). Caribou and Fourtet also did a live set.

Robin Lustig presents on WRD Radio Laura Mvula wows the audience

The ticket sales and silent auction for the photographs taken from Colin’s trip went to Children’s Radio Foundation UK (#CRF) which is a charity using radio as a tool to empower young people across Africa. The photographs and audio were recorded especially for the event by Colin Greenwood who travelled around South Africa to meet some of the talented people on the projects and make some great radio. You can follow his trip by visiting http://crf.waste.uk.com/. You can also listen to the audio clips along with music from Caribou, Fourtet and Laura Mvula on Pure Connect.

Pure Sensia 200D Connects being used at CRF event Photographic exhibition

You can follow CRF on Twitter @CRFProjects

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Categories: Events

14 February 2013 ~ 0 Comments

Herts, Beds and Bucks get new digital radio stations

I attended the switch-on of the new local DAB digital radio stations for Herts, Beds and Bucks today at the National Radio Centre at Bletchley Park.

The switch-on was conducted by special guests: football broadcaster and ex Luton Town manager David Pleat, and MK Dons Chairman Pete Winkelman. Both Luton Town and MK Dons will be playing their FA Cup 6th round matches on Saturday, and both will be broadcast live on local DAB digital radio. They were also joined by local Milton Keynes MP Iain Stewart.

The switch-on was marked by a Valentine’s Day collaboration between local broadcasters from BBC Three Counties, Heart, Connect FM and MKFM who were all broadcasting live from the event. This switch on is part of a series of new multiplex launches across the UK and will bring digital radio servies to an extra 1.8 million people.

D-Love announced the switch on and encouraged everyone to #spreadthelove!

Vicky.

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Categories: Events,News

13 February 2013 ~ 0 Comments

Children’s Radio Foundation UK celebrates World Radio Day

CRF logoTonight at The Institute of Contemporary Arts, London, Children’s Radio Foundation UK will be celebrating World Radio Day by hosting a photographic exhibition of their projects in South Africa along with audio clips from a recent trip to the country by the charity’s Global Ambassador, Colin Greenwood. There will also be a 24 hour ‘pop up’ radio station featuring presenters such as Ed Stourton, Robin Lustig, Hardeep Singh Kohli and Charlie Lee Potter and live performances from the likes of Laura Mvula, Caribou and Fourtet.

Guests will be able to listen to the audio clips on a number of Pure Sensia 200D Connects.

Children’s Radio Foundation (#CRF) is a charity using radio as a tool to empower young people across Africa. The photographs and audio have been recorded especially for the event by Colin Greenwood who has been travelling around South Africa to meet some of the talented people on the projects and make some great radio. You can follow his trip by visiting http://crf.waste.uk.com/. You can also listen to audio clips along with music from Caribou, Fourtet and Laura Mvula who are performing on pop up station, WRD Radio on World Radio Day on Pure Connect.

All proceeds from tonight’s event will go direct to Children’s Radio Foundation UK.

CRF project - South AfricaCRF Project - South Africa

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Categories: Events,In Focus,News

13 February 2013 ~ 0 Comments

Pure and Imagination help celebrate World Radio Day

Paul Smith and Colin CrawfordUNESCO has proclaimed February 13th as World Radio Day to celebrate radio as a medium. To help raise awareness we asked senior management at Pure and our parent company, Imagination Technologies, to tell us what radio means to them:

Paul Smith, general manager for Pure says, “My drive to and from work would not be the same without listening to BBC Radio 5 Live on my in-car digital radio.”

Colin Crawford, who will sadly be leaving Pure in the coming months after 23 years at the company says, “I love radio because, unlike TV, it celebrates the everyday”.

Nick Hucker Nick Hucker, Pure’s new director of marketing says, “In the late 19th century radio was referred to as ‘ the wireless’ in the UK. Back then the invention enabled the sending of short signals – today, radio devices bring communication and joy to people in all walks of life, in every corner of the world.”

Hossein YassaieHossein Yassaie, CEO, Imagination Technologies, says “I discovered my love of electronics taking radios apart when I was a child – and of course putting them back together again!”

The aim of UN World Radio Day is to raise awareness for this vital medium which survives bravely in the new digital world and has a lot potential for the future!

Tweet us about what radio means to you @Pure_Insider and we’ll retweet the best ones!

 

 

 

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Categories: Events,In Focus,News