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04 August 2014 ~ 0 Comments

Pure drives in-car digital radio adoption with nationwide installation service


Pure is driving in-car digital radio adoption with a new nationwide installation service for its award-winning Highway 300Di digital radio adapter so motorists can get their car upgraded at their convenience.

Highway 300Di, a previous recipient of the prestigious Auto Express’ Product of the Year, provides outstanding digital radio reception, the ability to pause and rewind live digital radio and full iPod connectivity. The Highway 300Di, along with all Pure’s current range of radios for the home and the car, has been approved to carry the Digital Radio tick mark, which has been devised to give consumers confidence that they are purchasing a radio that is ‘future ready’.

The new service is available from www.pure.com/highway300Di for a fixed price of £299, which includes the unit plus professional installation at home, anywhere across mainland UK. Pure’s automotive partner, Nemesis GB Ltd. has facilitated the new service and selected UTL, part of the Unipart Group, as the installation provider. UTL is highly experienced in providing this kind of service and already manages similar initiatives for customers including Vodafone and Jaguar Landrover.

Says Nick Hucker, Pure’s sales and marketing director: “We are extremely pleased to offer such a flexible installation service and purchase route for our Highway 300Di digital radio adapter and to work with such an accomplished installation partner. This new approach will give customers peace of mind that their car is being upgraded by highly skilled engineers and the confidence to go digital.”

Says Nathan Grigg, Senior Account Manager at UTL: “We are a customer service driven business and our team of highly skilled engineers are very used to and enjoy dealing with customers directly on a daily basis. We pride ourselves in offering the highest quality service and look forward to upgrading the UK’s cars with this innovative product from the most respected name in digital radio.”

Says Ford Ennals, CEO of Digital Radio UK: “We are pleased that Pure is making it even easier for motorists to upgrade their cars to digital. Driving car conversion is a key requisite in achieving the criteria for digital radio switchover and making sure that in-car digital radios are widely available is critical.”

For more information, please visit www.pure.com/digitalradio 

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04 August 2014 ~ 0 Comments

Cavaliers – Sound Control

For a Saturday night, Sound Control was pretty dead when I arrived. The only people in the venue are either in bands, working for bands or friends of the bands. But supporting act, Forty Four Hours don’t seem to notice, or care that there’s hardly anyone watching. They play with so much heart that it’s impossible not to be won over. Their catchy bass lines and clean harmonies go even further to draw you in. The frontman plays the crowd like he’s playing an arena, going so far as to get the whole crowd (all 30 of us) clapping along.

Next up, Hold My Desire, with a ‘Bring Me The Horizon sound’ they seem to me to be a little out of place among the rest of the line-up. While the guitarists are both technically proficient and the vocalist clearly has passion for his craft, with so many other amazing bands with similar sounds, they don’t do enough to stand out from the crowd. Maybe if their bassist had turned up to play, they would have left a lasting impression.

Cavaliers Pic

Don’t Do That Live have only been a band since October 2013 and already they have written music full of danceable beats and sing along choruses. From the Kaiser Chiefs-esque sounding riffs of ‘Wild Fire’ to the slower ‘Against The Ropes’ that has a dopamine kind of vibe, they bring an amazing mix of melodic vocals and catchy music that should have audiences captivated. Unfortunately, the majority of this audience was more interested in getting their next pint as opposed to the Radio 1 worthy band onstage. Their album ‘Bad Idea’ is available on iTunes, I fully recommend buying it and catching them if they play a venue near you.

By the time the headline act the Cavaliers are ready to play, the audience has thinned out even more and the venue is practically empty. That doesn’t stop them from playing their infection brand of pop rock to those of us left. Vocalist, Scott Williamson, struts about the stage like a young(er) Aled Phillips and manages to win the crowd over by slipping in a sly bit of Lionel Richie’s ‘Dancing on the Ceiling’. The band’s cover of Kids In Glass Houses’, ‘Easy Tiger,’ is possibly the biggest highlight and has people singing and bopping along. If I was the betting type, I’d put money on these guys filling larger venues in no time. So, go get a copy of their EP ‘Best Days’ from cavaliersuk.bandcamp.com.

By Megahn Keene

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09 July 2014 ~ 0 Comments

A Pure interview with Rob Ryan

Firstly, a huge thank you, we’re absolutely in love with the finished product, our Evoke D2 by Rob Ryan.

So, how do you like your first digital radio?

It’s interesting because I don’t really see it as a design but more like a picture, it’s pretty.


Twelve months from when we were first introduced, are you able to talk us through the design process?   

This was a tough job! The limitations of trying to create a story on three separate surfaces in quite a restricted print brief wasn’t easy. The first design sat in the studio for month after month, and I couldn’t quite see why exactly it didn’t work. But then I got it, there was too much of it! I’m the sort of artist that doesn’t “do minimal” naturally, but I saw here that I had to approach with a much more ‘less is more’ attitude.

Where do you get your inspiration from?

Flip the question! What do I not get inspiration from? The answer is nothing. The Earth’s very existence is inspiring alone, a miracle. Every single thing contained within it is inspiration enough for a lifetimes work.

The title of the poem is ‘Listen to the World’ is there a meaning behind this?

Of course, it’s unbelievably simple, take time to listen to things beside yourself, listening leads to understanding and empathy and hopefully to more and more good things. Not listening is stupid, arrogant and bollocks.


What radio station will you be listening to on your radio?

Radio 2, 3, 4 and Gold for 70’s pop hits.

Where do you most enjoy listening to music?

On my bike, on my iPod, riding through the park or deserted country lanes. Never on London streets though.  Way too dangerous.

What’s next for you? We know you have been working on a book are you able to tell us more?

It’s called, ’The Kingdom Revealed’, it’s the 2nd part of a trilogy that began with ‘The Invisible Kingdom’. It comes out in October and I’m just putting the final touches to it right now!


The Evoke D2 by Rob Ryan is available in John Lewis in stores and online . They are also available from Rob’s store on Columbia Road, priced at £119.99

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23 June 2014 ~ 0 Comments

Women in Engineering Day

Today’s world has been fuelled by imagination and creativity. From the latest smartphone to the wireless music system seamlessly playing music around your home, it’s fair to say that behind every great technology, is a great engineer.

So, in celebration of National Women in Engineering Day, we want to introduce you to some of our great engineers, first up is Dora.

Dora Slate
What did you study at University?
Industrial Design and Technology at Loughborough University

What age did you decide on a career in engineering?
Not until Sixth Form when I was deciding what I wanted to do when I left school. I had always enjoyed making and drawing things but I never really thought I could make a career out of it. Our careers service at school really only gave the options of civil engineering, or at the other end, graphic design or artist, none of which I wanted to do.

Were you encouraged to take up engineering?
I was encouraged by my D&T teachers who suggested Industrial Design as a degree course. It wasn’t something I’d ever heard of before but it fitted with my interests and I’m very grateful that they took the time to help me with applying to design courses at university.

Do you think more women should consider a career in engineering?
I think that women are greatly under-represented in the engineering sector, and this has been my experience as well.

There is definitely a certain stereotype of male and female engineers, and I don’t think that I fall into that! Many people don’t realise that engineering encompasses far more skills and disciplines than purely technical; it’s an exciting industry, who wouldn’t want to be a part of it, male or female?

Why did you choose a career at Pure?
I was really interested in working for a company where all the design and engineering was done in the UK, and was excited to work on new and exciting products. We also had what was probably one of the first Pure radios at home, so it was a brand I knew well.

What do you enjoy most about your job?
I love starting a new part of a project and thinking of all the possibilities and ideas that can be done with it. I also really like seeing all the hard work on a project transform into a product that you can hold in your hand and see going out for sale to real customers.

What advice would you give to other women considering entering the industry?
Although women are a minority in engineering at the moment, this will change. It’s more important that you enjoy what you’re doing.

Don’t just take Dora’s word for it:

 Vasiliki Simaiki 3Vasiliki

“I enjoy the opportunity software engineering gives to be creative and work on cutting edge tech, as well as new ideas and better solutions. Women are great for engineering as they think differently to men, are organised and combine attention to detail, leadership, and management. Females wanting to be an engineer shouldn’t be intimidated. I would also advise them to actually pursue an engineering career and try to make a difference, since there are a lot of interesting aspects of engineering that someone can get involved in.”


As technology is improving every day, the software engineering field will always have new requirements and challenges. As a company we are already leading the way in tomorrow’s technologies. This makes the work interesting with new tasks and new goals coming every day.

Rishika Varadarajan 1

Most females underestimate their potential. My advice to all the females would be to choose a career which will, firstly keep you motivated each day, secondly allow you to have a balance between family and work, and finally which will give you a platform to utilise your potential to the fullest.”

To be a part of an ever evolving industry, keep a look out on our website for opportunities: http://www.imgtec.com/careers

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11 June 2014 ~ 0 Comments

Pure collaborates with Rob Ryan

This morning saw the showcase of Pure’s latest collaboration with the amazing fine artist Rob Ryan at his Hoxton Store in London. Rob was there to meet an array of lifestyle journalists, all keen to see his artwork on one of Pure’s digital radios. Keep a look out for more pictures and information coming tomorrow!

Rob Ryan team

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09 June 2014 ~ 0 Comments

Competition Time

We’ve recently joined up with a top British artist, and later this week we will be revealing our latest collaboration. But before we do, we’re giving you the chance to win one of our exclusive new products. Simply tweet @PURE_Insider using the #guesswho, or comment on our Facebook post to be in with a chance. We’ll announce the winner on Thursday this week and entries are subject to the Tcs & Cs below.


Good luck!

Competition Rules

  1. This competition starts at 10.00am BST on the 7th June 2014 and will run continuously until 11.00pm BST on 11th June 2014, when the competition closes.
  2. Entrants will be required to comment on Pure’s Facebook page (www.facebook.com/PURE) or tweet @Pure_Insider using #GuessWho with a guess as to which artist we’re designing a radio with.
  3. The winner will be picked at random from those who answered correctly.
  4. The prize is a special edition Pure Evoke D2 with artwork designed by the artist.
  5. The winner will be asked to provide pictures of themselves with the prize for use on our social media outlets (e.g. Facebook, Twitter, YouTube, Pinterest).
  6. The winner will be contacted via social media and announced on Pure’s Facebook page and blog insider.pure.com on or around 12th June.
  7. This competition is subject to the Standard Competition Terms and Conditions set out below.

Standard Competition Terms and Conditions

  1. The promoter of the competition is: Imagination Technologies Limited, Imagination House, Home Park Estate, Kings Langley, Herts, WD4 8LZ (“we”, “us” or “our”).
  2. Your entry in the competition constitutes your acceptance of these legally binding terms and conditions.
  3. In order to be eligible to win, you must:
  4. be over 18 years of age and resident in the UK;
  5. have access to the internet; and
  6. not be one of our employees or an employee of our associated companies (including their family/household members).
  7. Only one entry per person is permitted, unless otherwise stated. Automated entries will be invalidated, including multiple entries from the same IP address or telephone number range.
  8. No responsibility can be accepted for entries that are not received by us.
  9. Names of the winners may be used by us for promotional and publicity purposes, unless you otherwise notify us at the time of submitting your entry.  Winners may be requested to take part in or co-operate with reasonable publicity.
  10. Your personal data will be used strictly to administer the competition or otherwise only with your consent and will be handled in accordance with current UK data protection legislation.
  11. No cash alternative or alternative prize(s) are available on request but in the event the advertised competition prize(s) are unavailable we reserve the right to offer alternative prize(s) of equal or greater value. Prizes are non-transferable.
  12. The competition is in no way sponsored, endorsed or administered by, or associated with, Facebook. You understand and agree that you are providing your information to us and not to Facebook. By entering the competition, you release Facebook from any action or claim arising out of the competition. Any questions, comments or complaints regarding the competition must be directed to us, not Facebook.
  13. We will not be liable for any damage, loss or disappointment suffered by any person taking part or not being able to take part in a competition. By participating in the competition, to the extent permissible by law you release us from any and all claims, damages or liabilities arising from or relating to the acceptance of any prizes in connection with your participation in the promotion. Nothing in this clause shall act so as to exclude our liability for death or personal injury as a result of our negligence.  We are not liable in the event that any portion of the promotion is cancelled due to weather, fire, strike, acts of war or terrorism, or any other condition beyond their control.
  14. We may, at our sole discretion, disqualify you from the competition on the basis of any fraudulent, rude, abusive, or otherwise inappropriate behaviour.
  15. Our decisions are final and no correspondence will be entered into.
  16. These terms and conditions are governed by English law.
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09 June 2014 ~ 0 Comments

Small is beautiful

Festival season is quickly coming around again and music lovers across Britain are digging out the wellies and preparing themselves for weekends filled with their favourite artists. But with so many festivals to choose from, and the number growing each year, deciding which one to go to is more of a struggle than setting up a ten man tent in two feet of mud. We’ve got together our top five small festivals that are on the scene this year- take a look and see if any take your fancy.



Imagine strolling along a white sandy beach, the warm breeze flowing in your hair, and the sweet sound of music all around. Potentially. Boardmasters is held every year in Cornwall and combines a massive line up with surfing, BMXing, and skating, running big competitions alongside performances from the likes of Snoop Dogg, George Ezra and The Enemy.

Rugby Rocks

Catering for the sport fan, Rugby Rocks Summer Social takes place in both Leeds and London. Rugby, Netball, Lacrosse, Tag and music are all rolled into one mini festival, and you are free to enter your own teams to compete.

DCF 1.0

2000 Trees

Slap bang in the middle of festival season, 2000 trees is one of the most environmentally friendly shows around and last year it won the Grassroots Festival award. It also has a rather understated line up, with lots of rock ‘n’ roll and indie acts across the three days.

Somerley Tea Party

A ‘bohemian, corporate-free playground for likeminded party people’ is the description from the organisers of this new boutique underground music festival that has sprung up on the outskirts of The New Forest. House DJs Eats Everything and Ben Pearce are headlining, supported by other EDM artists such as Oneman, Paul Woolford and DJ Hazard.


Cambridge Folk Festival

Cambridge Folk Festival is a full weekend of folk music, alongside great shopping and food from all over the world. Whilst the festival welcomes 10,000 people, and some big names, organisers and attendees alike are all equally passionate about folk.  Headliners include Newton Faulkner, Sinéad O’Connor and Rosanne Cash.

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09 June 2014 ~ 0 Comments

Hear any music app around your home thanks to Bluetooth Caskeid

We all have our preferences when it comes to listening to music. Some of us like our music ordered in Spotify or Rdio playlists, whereas others  can spend hours searching soundcloud for new music, and then there are those of you who have a more relaxed approach and prefer to sit back and listen to the smooth sound of the radio.

Fear not, thanks to new technology, you can now listen to absolutely any audio app, radio or audiobooks through multiple Jongo speakers around your house.


Regardless of the music service you’re dedicated to, whether you’re Spotify supporter, a Pandora preacher, you like to listen to Beats or Google Play Music, you can now listen to whichever you chose all perfectly synchronised throughout your home.

Dancing around the home from the bedroom to the bathroom (yes we too love to sing in the bath) right through to the kitchen has never been more fun.  Whether it’s slow jams, heavy metal or good old fashion pop, you can now stream it wirelessly around your home.

What’s more, you can also get all your friends involved as they can send over their music to your Jongo speakers via Bluetooth- perfect for a party! Music taste depending…

Set up video

Take a look at the video for more information on how to get set up!


Now for the tech part

How was it all made possible? ‘Bluetooth Caskeid’, a new enhancement to the synchronisation technology used in Jongo speakers. This new update seamlessly delivers music to multiple speakers with a unique combination of Bluetooth and Wi-Fi. All you need to do is pick your music or radio app, and send it via Bluetooth to one speaker. The Caskeid technology integrated into the Jongo speakers then takes care of ensuring that music is then seamlessly and synchronously sent to all the speakers in the group.

Caskeid is a patented technology developed by Pure’s parent company, Imagination Technologies, to deliver exceptionally accurate wireless multiroom connected audio streaming. The unique technology delivers outstanding audiophile-quality stereo playback with less than 25µs synchronisation accuracy, providing a true ‘Wi-Fi Hi-Fi’ experience that is good enough to replace wires.

PolicyMic have picked 13 Essential Music Apps That Aren’t Pandora or Spotify- have a look here to see how yours compare. Don’t forget you can start a multiroom system for £200- so there’s even more reason to get your Jongo on! (Our price promotion is running until 12th June).

For more information, please visit www.pure.com/wireless or www.caskeid.com 

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22 May 2014 ~ 0 Comments

Pure provides the sound at Grand Designs 2014

photo 1

This year’s Grand Designs show ran from 3rd-11th May and showcased the best in British design, interiors, gardens and renovations.

photo (4)

Exhibitors and visitors came from across the UK to London’s Excel Arena to spark their inner creativity. Pure was there once again to display the Jongo multiroom speaker system part of the show’s Tech Box. This feature was packed with the best and latest technology for visitors to try, and of course Jongo was there to supply everyone that came through with the sound of Smooth Radio. Jongo speakers come in a range of eye catching on-trend colours; so we decided to use the new colour range to inspire visitors and offer a new competition to win two T2s. Entrants were asked to send us designs that they’d like to see on Jongo speakers using the #designjongo – and the winner is now loving his multiroom system.

For more information on the Jongo speaker system click here.

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13 May 2014 ~ 0 Comments

Royalty comes to Kings Langley

His Royal Highness Prince Edward, Duke of Kent, today visited Imagination Technologies’ new state-of-the-art head offices in Kings Langley, Hertfordshire.Duke HY Handshake

The Duke of Kent has a keen interest in engineering and technology, especially British companies like Imagination, who are leading the way with cutting edge ideas and competing on the world stage. During his visit, the Duke met with a number of young engineers as well as the FTSE 250 company’s CEO, Sir Hossein Yassaie, who was knighted in the 2013 New Year Honours List for services to technology and innovation.

Duke IMG

Sir Hossein Yassaie, Imagination Technologies’ CEO says: “It was a huge honour to host His Royal Highness Prince Edward, Duke of Kent and to give him a tour of our new facilities. I too am passionate about technology and proud to be building a British business that is shaping the way we consume technology and it was fantastic to share this with His Royal Highness.”

The Duke of Kent met Imagination engineers working on the company’s graphics, processor and connectivity technologies, which are included in over 1.2 billion products a year, as well as meeting the teams responsible for semiconductor design. The tour concluded in the company’s purpose built demo suite where the Duke was shown the latest products using Imagination’s technology.

The Duke of Kent was presented with a Pure Evoke D4 digital radio and completed his tour by signing the Imagination Technologies’ visitor’s book.

_DSC3886 (2)

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